Buying local products is certainly a positive initiative, but not all foods produced or processed in Quebec should be promoted.
In fact, Collectif Vital has found that Quebec provenance serves as a means to promote many foods of low nutritional quality:
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Strategic placement at checkout encourages impulsive purchases.
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Local food is not synonymous with health.
Sports sponsorships are used to give featured products a health halo.
The food industry takes advantage of children’s vulnerability.
A better framework for packaging marketing.
The overconsumption of ultra-processed foods is concerning.
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